Design
PERKS OF WEB DESIGN WITH SIT
Competitive design
We combine your brand style and the latest web design trends, relying on the data gathered through rival company analysis, market studies and user research. This approach allows us to deliver one-of-a-kind and highly competitive designs that strengthen your brand identity, reflect brand’s values and support your marketing goals.
Focus on your business objectives
When working on a design of a website or web portal, our team always targets your specific marketing and customer service objectives. We establish productive cooperation with the stakeholders to understand your business processes and deliver a design that will empower your individual conversion strategy.
Tailored to your target audience
We perform in-depth analysis of your users' expectations at the very start of the project. The data we use for tailoring your visuals is gained from usability studies (in case of a web solution in development) or comprehensive UX and UI audit (in case of an already developed web solution).
OUR WEB DESIGN SERVICE OPTIONS
While providing the option of one-off web design, we also suggest continuous design support services that enable non-stop evolution of your ever-growing web solution. Working in close cooperation with your team, we gradually introduce improvements and changes based on regular user surveys and A/B testing, thus ensuring superior user experience.
Ecommerce website design
Fresh and elegant ecommerce design to drive your store’s customer lifetime value and facilitate up/cross selling.
B2C website / portal design
Customer-centric design that makes for higher dwell time and a lower user error rate as well as enhances user engagement.
B2B website / portal design
Industry-specific design to increase the frequency of email subscriptions, pre-registrations for future services, and quote/demo requests.
WHY YOU SHOULD INVEST IN WEB DESIGN
Almost 79% of users say that the combination of a web solution’s look, feel, and performance defines their impression of a company behind it. In other words, whether you make sales via the internet or not, your online representation is critical to the success of your business. By investing in web design, you invest directly in your commercial future.
WHAT UX SERVICES INCLUDE
1
User Research and Analysis
Competitors’ analysis, web analytics, user interviews, and initial user testing will enable you to understand the goals, needs and mental models of your users.
2
Persona and Scenario Creation
Analyzed data is used to create personas – fictional profiles of your real users – which later become the basis for scenarios – user-software interaction patterns.
3
User Journey Mapping
Different scenarios are combined to create a comprehensive user journey map that covers all possible points of users’ interaction with your software.
4
Wireframing and Prototyping
The user journey map is transformed into multiple wireframes. When they are assembled, you get a prototype that gives you a clear vision of a future web or mobile app without forcing you to invest in front-end code development.
5
Testing
Rigorous usability testing of the finished prototype to ensure the UX design quality and eliminate chances of critical UX errors prior to front-end development.